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[Fwd 2024 Winter] 2024 Kedge International Winter School

WINTER PROGRAMME IN DETAILS

“DISRUPTIVE TECHNOLOGIES AND MODERN MANAGEMENT”

JANUARY 15 – 26, 2024

Week 1:   Business Intelligence & Analytics  (January 15 - 19, 2024)

  • Improve your understanding of disruptive technologies, from the perspectives of technology, intelligence and business
  • Learn about the steps in the transformation of data collection to decision making
  • Develop a roadmap to conduct transformation, delivering business-value through technology disruption 


Week 2:   Creating Customer Value with Disruptive Technologies  (January 22 – 26, 2024)

  • Understand how Big Data, Artificial Intelligence, and the Internet of Things impact marketing strategies
  • Reflect critically on the opportunities and challenges of innovative technologies 
  • Apply the learned concepts on practical examples and real-life cases 

Enhance strategies on how to create customer value with innovative technologies

Programme includes : 

  • 2 courses – 24 hours/4 ECTS per course
  • Interactive classes from Monday – Thursday  
  • Company visit/business talk and/or cultural activity every Friday
  • Official course transcripts and a certificate of completion
  • All courses delivered in English by top, international faculty
  • Follow both courses or select just one course depending on your needs & timing

 * schedule may vary

Application info:

  • Target Audience: Advanced Bachelor – Master Students
  • Opening: October 16, 2023
  • Deadline*: December 8, 2023
  • Online Application Platform: https://shortterms.kedge.edu/
  • Format : On Campus, Paris

*Note: Places in the Kedge International Winter School are limited and are allocated on a first come - first serve basis to qualified applicants

Program Website: please click here

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